About Water Heater Plan

Innovation meets expertise in water heater maintenance

Our Story

Water Heater Plan is a DBA of H and H Myers Investments LLC, a bootstrap startup founded on the belief that preventive maintenance shouldn't be complicated or expensive.

We started with a simple observation: most homeowners only think about their water heater when it breaks down, leading to costly emergency repairs and premature replacements. Meanwhile, Virginia's unique water conditions—particularly the hard and acidic water in the Shenandoah Valley—accelerate wear and tear on these essential appliances.

Our solution? Affordable annual maintenance plans that extend water heater life, prevent breakdowns, and give homeowners peace of mind. By partnering with established experts and leveraging modern technology, we're bringing a fresh approach to an overlooked service.

🎯 Our Mission

To make water heater maintenance accessible, affordable, and proactive for every Virginia homeowner and business.

🔭 Our Vision

To become Virginia's most trusted water heater maintenance provider by combining expert service with innovative monitoring technology.

Partnership with Hamilton Plumbing

We're proud to partner with Hamilton Plumbing, a trusted name in Virginia's Shenandoah Valley with decades of experience in residential and commercial plumbing services.

This partnership allows us to combine Hamilton Plumbing's deep technical expertise and established reputation with our innovative approach to preventive maintenance and customer service. Together, we deliver:

  • Expert Technicians: Certified professionals with years of experience servicing all major water heater brands.
  • Local Knowledge: Deep understanding of Virginia's water conditions and how they affect water heaters.
  • Reliable Service: Backed by Hamilton Plumbing's track record of quality and customer satisfaction.
  • Comprehensive Support: From routine maintenance to emergency repairs and full replacements.

The Bootstrap Advantage

As a lean, self-funded startup, we operate differently than traditional service companies. This benefits you:

💰

Lower Overhead, Lower Prices

No venture capital debt or bloated corporate structure means we can offer competitive pricing starting at just $159/year.

⚡

Agile & Responsive

We can quickly adapt to customer feedback and market needs without layers of bureaucracy.

🎯

Customer-First Focus

Every decision is made with our customers in mind, not shareholders or investors.

🚀

Innovation-Driven

We're not afraid to try new approaches, like Wi-Fi monitoring and QR code sign-ups, to improve your experience.

Technology Innovation

While we respect traditional plumbing expertise, we believe technology can make maintenance smarter and more proactive. Our "high-tech leapfrog" approach includes:

📱 Wi-Fi Monitoring

Elite plans include smart sensors (Aquanta or UbiBot) that provide 24/7 monitoring of temperature, circulation, and potential leaks. Data feeds directly to your secure customer portal—no separate app needed.

🔔 Predictive Maintenance

Real-time data analysis helps identify potential issues days or weeks before failure, reducing emergency repairs by 25-30%.

📊 Customer Portal

View your water heater's performance history, schedule service, and access maintenance records all in one place.

💳 Seamless Payments

Stripe integration for secure online payments and QuickBooks for transparent invoicing.

Service Areas

Currently Serving

✓
Waynesboro, VA

Full service with Valley discount pricing

✓
Staunton, VA

Full service with Valley discount pricing

✓
Harrisonburg, VA

Full service with Valley discount pricing

Expanding Soon

📍
Charlottesville, VA

Coming Q1 2025

📍
Richmond, VA

Coming Q2 2025

📍
Virginia Beach, VA

Coming Q3 2025

📍
Northern Virginia

Coming Q4 2025

How We Reach You

As a bootstrap startup, we focus on cost-effective, community-focused marketing:

🚪 Door-to-Door Outreach

Personal introductions in neighborhoods throughout the Shenandoah Valley.

📬 Direct Mail Coupons

$50 off first-year promotions mailed to targeted zip codes.

📱 QR Code Sign-Ups

Instant enrollment via QR codes on mailers, trailers, and business cards.

🚚 Trailer Billboard

Mobile advertising with prominent QR code for easy sign-up.

💻 Digital Advertising

Targeted Google and Facebook ads (~$1K/month budget) focused on local searches.

🤝 Word of Mouth

Our best marketing is satisfied customers telling their neighbors.

Our Values

🛡️ Transparency

Clear pricing, no hidden fees, honest recommendations about what your water heater needs.

🎓 Education

We believe informed customers make better decisions. Check our blog for maintenance tips and water heater insights.

🔧 Quality

Every service meets or exceeds manufacturer specifications. We use OEM parts and follow best practices.

🤝 Reliability

We show up on time, do the job right, and stand behind our work.

💡 Innovation

We embrace technology that makes maintenance smarter and more convenient for you.

🌱 Sustainability

Extending water heater life reduces waste. Efficient operation saves energy and lowers your carbon footprint.

Our Team

Water Heater Plan is operated by H and H Myers Investments LLC in partnership with certified technicians from Hamilton Plumbing. Every service visit is performed by licensed, insured professionals with extensive experience in water heater maintenance and repair.

Certifications & Training

  • ✓ Licensed Virginia Plumbing Contractors
  • ✓ Navien Certified Technicians
  • ✓ Rinnai Authorized Service
  • ✓ Rheem Factory Trained
  • ✓ Fully Insured & Bonded

Ready to Join Us?

Become part of the Water Heater Plan family and enjoy worry-free hot water year-round.

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